Microsoft will reduce the prices of Xbox Game Pass Ultimate, Xbox Game Pass for Console, Xbox Game Pass for PC and Xbox Live Gold in Chile, Hong Kong and Israel.
The company explained that prices for the services regularly reviewed at local level to best operate customers in each country, and price adjustments are made on the basis of local market conditions. This was indicated during a presentation in June.
We have to be innovative to make our games and services accessible more people around the world. And we examine how we can introduce new subscription offers for Xbox Game Pass, said Liz Hamren, boss for experiences and platforms at Xbox, then.
The point is that we are creative and dynamic thinking about how we can provide the joy and the community of playing for anyone on the planet on devices, geographies and financial realities.
Xbox Game Pass was introduced in June 2017 and has become a central component of Microsoft s gaming business. According to Venturebeat, the service has now around 20 million subscribers, but is far from being profitable.
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